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Online Loan Niche

  • CLIENT

    Loan Company

  • SERVICES

    Loan

  • DURATION

    2yr

  • WEBSITE

    example.com

They produce really great content that also performs well when it comes to SEO.

Our
Challenge

Client approached us with several key challenges:

  • High Competition: The financial services sector is highly competitive, making it difficult to stand out.
  • Low Domain Authority: Client needed high-quality backlinks to improve its domain authority.
  • Limited Organic Traffic: The client required a significant increase in organic traffic and keyword rankings.

Our Solution

  • Comprehensive SEO Audit
  • Content Strategy Development
  • Targeted Link Building Campaign
  • Technical SEO Improvements

To address these challenges, we implemented a multi-faceted strategy:

Comprehensive SEO Audit:

  • Identified and fixed technical SEO issues to improve site health and performance.
  • Enhanced on-page SEO elements, including meta tags, header tags, and content optimization.

 

Targeted Link Building Campaign:

  • Conducted outreach to high-authority websites for backlink opportunities.
  • Focused on acquiring high-quality, relevant backlinks to improve domain authority.
  • Monitored and disavowed low-quality or harmful backlinks to maintain a clean backlink profile.

 

Content Strategy Development:

  • Developed and published high-quality, informative content relevant to Credit Ninja’s target audience.
  • Created a mix of blog posts, guides, and infographics to attract organic backlinks.
  • Ensured all content was optimized for target keywords to improve search visibility.

 

Technical SEO Improvements:

  • Improved website speed and mobile responsiveness for better user experience.
  • Ensured the website was crawlable and indexable by search engines.
  • Implemented structured data to enhance search visibility and click-through rates.
  •  

Final Results

Our efforts yielded impressive results for Client

Enhanced Backlink Profile:

  • Domain Rating (DR): Increased to 69 (+1).
  • URL Rating (UR): Reached 13.
  • Total Backlinks: Grew to 21.6K (+1.6K in the last 30 days).
  • Referring Domains: Reached 3.4K (+203 in the last 30 days).
  • Achieved a total of 150K backlinks historically.

 

Improved Organic Search Performance:

  • Keywords Ranked: Increased to 109K (+9.3K in the last 30 days).
  • Top 3 Keyword Positions: Rose to 4.2K (+683 in the last 30 days).
  • Organic Traffic: Surged to 269K (+34.3K in the last 30 days).
  • Organic Traffic Value: Estimated at $350K (+$26K in the last 30 days).

 

Geographic Traffic Distribution:

  • US: 256.5K organic traffic (+31.3K in the last 30 days), with 106.4K keywords (+9K).
  • Other regions with notable traffic growth included Russia, South Korea, Brazil, and India.

 

Referring Domains:

  • Followed Backlinks: 2,491 (72.2%).
  • Nofollow Backlinks: 958 (27.8%).
      •  

Conclusion

Through our targeted link-building efforts and comprehensive SEO strategy, Client has experienced significant improvements in organic traffic, domain authority, and overall search engine performance.
Our ethical and effective approach has positioned Client as a credible and authoritative player in the financial services sector, driving both organic and paid traffic success.

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