Blog
How does GEO Help Fintech Brands Appear in AI Search Results?
People are increasingly using AI tools to find financial products and fintech companies. They may ask which payment platform is best for a small…
September 8, 2026- Home
- Blog
Guides, analysis, and the occasional correction.
Written by the people who run the engagements. Where our industry is overclaiming, we say so, including when the overclaim would be convenient for us.
Blog
How Healthcare Brands Get Cited by ChatGPT and Perplexity
Healthcare brands appear in ChatGPT and Perplexity answers when these systems find relevant, reliable information about the organization, its providers, services, and areas of…
September 8, 2026
Blog
How to Get Your Business to Appear in ChatGPT Answers
To appear in ChatGPT answers, your business needs entity authority: consistent structured data, third-party mentions beyond your own website, and content that directly answers…
September 4, 2026
Blog
How Brands Get Mentioned in ChatGPT (2026)
ChatGPT recommends brands the web already agrees on. When someone asks “what’s the best CRM for a small agency,” the model synthesizes an answer…
September 4, 2026
Blog
How Can Fintech Companies Improve Their Visibility in AI?
Fintech buyers are no longer relying on Google alone to research financial products and services. Increasingly, they ask ChatGPT, Google AI Overviews, or other…
September 3, 2026
Blog
AI Visibility Agency vs Tool: Full Comparison
Choose an AI visibility tool if you already have the expertise and resources to act on the data. Choose an agency if you need…
September 3, 2026
Blog
Which one to choose AI Visibility Agency or In-House Tool
Most companies land on one of three paths: hire an AI visibility agency to manage the work, buy an AI visibility tool and run…
September 3, 2026
Blog
ChatGPT vs Google AI Overviews: Where to Optimize First
If I had to choose where to optimize first, I’d look at the buyer journey before choosing the platform. I’d prioritize Google AI Overviews…
September 3, 2026
Blog
The Hybrid Model: AI Visibility Agency + In-House Tool
AI search is changing how customers discover brands. Instead of clicking through a traditional list of blue links, users increasingly ask platforms such as…
September 2, 2026
Blog
AI Search Agency: How It Helps Brands Get Discovered
An AI search agency (also called a GEO, AEO, or AI visibility agency) helps brands get found, cited, and recommended inside AI-generated answers on…
September 2, 2026One email a month. Only when there is something worth saying.
Model behaviour changes, what we have measured, and what we got wrong.